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https://images.squarespace-cdn.com/content/v1/5ea99d9482294041c8e8ff00/1611166471699-RUWTK2ZBT520TI5QPOSA/Fern.png Portfolio Social Media Marketing: Created Facebook and Instagram ads based on the plant nursery Fern’s style guide and logo https://images.squarespace-cdn.com/content/v1/5ea99d9482294041c8e8ff00/1611167574253-B2Q7T0ROKJSC9ZLCYJ2G/alexander-dummer-UH-xs-FizTk-unsplash.jpg Portfolio Customer Insights: Constructed buyer persona and empathy map for a local zoo’s major consumer group, parents with young children. https://images.squarespace-cdn.com/content/v1/5ea99d9482294041c8e8ff00/1612899170743-IKD93VF871PKTI0RXPZ0/Untitled+design.png Portfolio Portfolio: Worked with nonprofit to create social media ads, SEO blogs, and emails https://images.squarespace-cdn.com/content/v1/5ea99d9482294041c8e8ff00/1611168024073-KUFLERRCLGMH6R839BB0/mcdobbie-hu-cjNaoIqbWCI-unsplash.jpg Portfolio Search Engine Marketing: Used a long-tailed keyword to write a search engine optimized blog https://jenniferaelliott.com/home1 daily 1.0 2023-03-28 https://images.squarespace-cdn.com/content/v1/5ea99d9482294041c8e8ff00/1611170245432-5YN3Y74GHJ6QDA0CKCY4/20201221_094912.jpg Home I am a digital marketing specialist proficient in social media management, content creation, and analytics. I have 3 years of experience in marketing which has allowed me to create, manage, and track content. I also have a strong background in business development and customer service. Skills: Campaign management, Google Analytics, SMART goals, KPIs, creative briefs, style guides, branding, buyer personas, empathy maps, content marketing, buyer’s journey, email marketing, social media marketing, SEM, SEO Tools: Mailchimp, WordPress, Facebook, Instagram, Constant Contact, LinkedIn, Twitter, Hootsuite, Adobe Suite, Canva, Salesforce